How to Pick the Best Makeup Primer for You and Apply it Like a Pro

A great base is the beginning of any great makeup look, whether you’re rocking a full face or just a few dabs of concealer. And while a great skin-care regimen can work wonders for making sure your makeup wears flawlessly throughout the day, primer is the real key to getting your makeup to perform the way it should. If you’re not familiar with makeup primers, let us give you a, um, primer. These silky soft creams and gels are meant to be applied underneath your makeup to guarantee perfect foundation application by filling in fine lines and smoothing out uneven skin texture. Plus, they also keep your makeup looking fresh all day.
Primers have come a long way in the past decade, moving from the makeup artist’s kit to your vanity, and they come in a mind-boggling array of formulas. Keep reading for everything you ever wanted to know about makeup primers, including which one is right for you and how to apply them for maximum benefits.

Pick Your PrimerPrimers are so beloved by experts because they can do so much more than just make your foundation go on smoother. Primers are sort of like insurance for your makeup. Although they often wear many hats — smoothing, concealing, protecting, and prepping — their main roles are to keep your makeup on longer and give your skin a smooth, flawless finish. Any fading, bleeding or blotchy behavior that can occur throughout the day can usually be prevented with the use of a little bit of primer under your foundation (just make sure the ingredients play well together!). Better yet, many primers now are also infused with SPF, so they help keep your skin protected from UV rays while lending radiance. For application, try a priming brush like the NYX Professional Makeup High Glass Face Primer Brush that can help you evenly distribute the product all over the face. Here are a few of our favorite primer types.
Blurring PrimersOften described as an Instagram filter for your face, blurring primers — like the YSL Beauty Touche Éclat Silver Blur Primer — use light-reflecting technology to create a soft-focus effect that airbrushes out flaws, making them easier to cover. We also love the Maybelline New York Facestudio Master Prime Blur + Smooth, a drugstore beauty buy that holds up all day and won’t break the bank.
Color-Correcting PrimersThese rainbow shades erase problems by using the concept of the color wheel — where shades on the opposite side of the wheel cancel each other out — to craftily conceal your complexion issues. NYX Professional Makeup Color Correcting Liquid Primer comes in five shades, including green to combat redness, pink to revive a tired complexion and blue to remove sallow tones. We also recommend LA Girl Pro Prep HD Color Correcting Face Primer, a lightweight, paraben-free option that’s enriched with vitamin B3.

Anti-Aging Primers
 Primers that are anti-aging have both protective and reparative qualities. Many feature SPF to protect against UV damage and other skin-healthy ingredients — like the peptides and niacin in the IT Cosmetics Anti-Aging Armour — that work to improve skin texture and tone.